Samsung kicks-off holiday spree with Foxtel and Blu-ray bundles

By Pamela Perez

In an attempt to jumpstart the holidays with some good old content offerings, Samsung Australia is giving out a three-month free Foxtel subscription with the purchase of select Samsung Smart TVs as well as a Titanic, Prometheus or Ice Age Blu-ray disc bundled with a Samsung BD-E5900 Blu-ray player. 

By Pamela Perez

In an attempt to jumpstart the holidays with some good old content offerings, Samsung Australia is giving out a three-month free Foxtel subscription with the purchase of select Samsung Smart TVs as well as a Titanic, Prometheus or Ice Age Blu-ray disc bundled with a Samsung BD-E5900 Blu-ray player. 

For the Blu-ray bundle offer, a bonus Blu-ray disc will come in the box upon buying marked Samsung BD-E5900 Blu-ray players at participating retailers. Three titles are available in 2D and 3D. The first disc included is the movie Titanic, while Prometheus and Ice Age will be made available when released. The promotion is available while stocks last. 

The Blu-ray market share has enjoyed a good upward swing from 2008 to the present. However, growth has slowed down since then, attributed to the lack of enticing new releases, according to an analysis made by Digital Digest. 

Samsung’s new offering may just drive up Blu-ray adoption. Presently, Blu-ray is in an on-going tug o’ war with the cheaper and more modern downloadable content format. It would be interesting to see how this will play out in the market. 

Samsung has also launched its three-months free Foxtel Get Started and Sports Pack, which comes bundled with select Smart TVs purchased between 17 September 2012 and 15 October 2012. The pack includes 11 Foxtel Channels and the Sports Pack includes access to the Footy Play Channel, powered by Fox Sports. This offer must be redeemed before 22 October. 

Participating TV models include Slim LED 8/9 Series –UA75ES9000, UA65ES8000, UA60ES8000, UA5ES8000; Slim LED 7 Series –UA55ES7500, UA46ES7500, UA55ES7100, UA46ES7100 Slim LED 6 Series;  UA55ES6800, UA46ES6800, UA40ES6800, UA55ES6700, UA46ES6700, UAES40ES6700, UA55ES6600, UA46ES6600, UA40ES6600, UA60ES6500, UA55ES6200, UA55ES6200, UA50ES6200, UA46ES6200, UA40ES6200, UA32ES6200; Plasma 8 Series –PS64E8000, PS60E8000. 

Leading up to the grand final season and end of the year, Samsung’s Blu-ray bundle offer and Foxtel promotion will give consumers some great content to play with, said Brad Wright, National Sales and Marketing Manager – AV, Samsung Electronics Australia.

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