Reporting Spam Pays Off
- Next step will be fines
- Picked up SMS numbers from online advertising
- ACMA offers no compromise to SMS spammers
SNX Pty Ltd–trading as Premier Auto Wholesale–and Home Loan Selection Services, have been given formal warnings for sending marketing messages without consent, in contravention of the Spam Act 2003.
The ACMA’s investigation established that Premier Auto Wholesale sent SMS messages to mobile phone numbers obtained from online advertisements for used cars. The ACMA found that the numbers in the advertisements were accompanied with a statement that marketing messages were not welcome.
“E-marketers need to understand that the publication of an email address or mobile telephone number on a website is not an open invitation to send messages,” said ACMA Chairman Chris Chapman.
Home Loan Selection Services failed to demonstrate that it had consent to send emails promoting its business.