Phil Schiller On The New iPod Touch’s Missing Light Sensor

 

  • 6.1mm thick
  • Array of colour options
  • Lack of ambient light sensor

The new iPod Touch is definitely a looker, with its new design and the larger array of colours to choose from. This is why it’s quite a surprise why Apple will opt out of having an ambient light sensor.

 

  • 6.1mm thick
  • Array of colour options
  • Lack of ambient light sensor

The new iPod Touch is definitely a looker, with its new design and the larger array of colours to choose from. This is why it’s quite a surprise why Apple will opt out of having an ambient light sensor.

The ambient light sensor has always been a staple feature in all Apple touchscreen devices. It detects the amount of ambient light, and then adjusts the screen brightness automatically. This conserves precious battery life.

Apple’s decision to drop the sensor on its new Touch is so out of character that you can’t help but wonder why.

According to Apple's Senior VP of Marketing Phil Schiller, this was an essential move in making the device even thinner.

"Thank you for purchasing a new iPod touch. It is a remarkable device!" says Schiller. "The 5th generation iPod touch does not have a built-in automatic light sensor (it's just too thin!)"

The new iPod Touch only measures 6.1mm thick and in order to hit that mark, Apple had to let go of a few features and the ambient light sensor was obviously the first to go.

Hopefully, this doesn’t affect much of the performance.

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