Cloud-based Music Downloads

• Six million songs to choose from
• Costs varies depending on users’ needs
• Most big labels on board

Music Unlimited powered by Qriocity is a new, cloud-based, digital music service that gives music lovers access to millions of songs from many labels including Universal Music Group, Sony Music Entertainment, Warner Music Group and EMI Music as well as leading independent labels.

The Music Unlimited powered by Qriocity catalogue will initially offer about six million songs and will continue to expand over time.

Users can play music any time through Music Unlimited powered by Qriocity on a variety of Internet-connected Sony devices including Sony’s 2010 and 2011 models of network-enabled Bravia TV, Blu-ray Disc player, Blu-ray Disc Home Theatre system, PS3, as well as VAIO and other personal computers. 

It will also become available on a wide range of Sony’s portable devices, as well as on Sony and third-party Android-based mobile devices and other portable devices.

“By combining real choice and convenience, a fully integrated entertainment experience and global reach, Music Unlimited powered by Qriocity provides a compelling new way for fans to connect with Universal Music's market leading roster of artists and their music,” claims Rob Wells, President of Global Digital Business at Universal Music Group.

Users have a choice of Basic ($4.99) and Premium ($12.99) monthly subscription plans.  The Basic plan works as an infinite ad-free radio station and subscribers can listen to dozens of personalised channels – categorised by genre, era as well as mood through SensMe – without the requirement to download or manage their music files. Additionally, the Premium subscription plan offers a one-time 30 day Premium free trial enabling users to listen in full to every song on demand, create personal playlists of favourites, and gain access to premium Top 100 channels which are regularly updated with the latest hits.

By studying users’ listening habits, incorporating their ‘like/dislike’ song ratings, analysing their existing music collections and more, the service adapts to users’ music preferences and constantly tailors music channels to offer the most compatible and enjoyable list of songs. Therefore, the more you listen, the more personalised your music channels become. 

Furthermore, users can also synchronise their existing music files and playlists from other media players including iTunes into "Music Unlimited powered by Qriocity," and enjoy their existing music at any time across all compatible devices.

Powering the back-end of the service are Omnifone and Gracenote. Omnifone provided its platform services to develop and deliver the service across a range of platforms as well as licensed the service with rights holders around the world to provide a global catalogue of more than six million tracks. Gracenote’s music identification and discovery technologies and Global Media Database allows users to discover new artists and albums within the service.