Tivo Expands Retail Outlets

Seven’s Tivo gets another outlet after exclusive deals with Harvey Norman and David Jones

The Tivo PVR is now going to be sold in Myer stores, a good eight months after offering an exclusive to the other big department store chain, David Jones.

After doing exclusive deals with Harvey Norman and then David Jones, Hybrid TV has spread its wings so that most CE and department stores now stock the Hybrid TV product.

“Myer coming on board as a TiVo retailer is further testament to the ever-growing expansion of our retail footprint to keep up with rising consumer demand for the TiVo media device,”says Robbee Minicola, CEO of Hybrid TV.

Then again, maybe the unit is struggling with marketshare and needs to expand its horizons.