Blur Features Facebook Integration

Activision’s racing title Blur will deliver a new level of social interaction to gamers by allowing fans to challenge their friends and share achievements directly from inside the game through Facebook.

Activision’s racing title Blur will deliver a new level of social interaction to gamers by allowing fans to challenge their friends and share achievements directly from inside the game through Facebook.

By integrating a Share button, Blur lets players choose to light up the competition in both single and multi-player modes by sending game challenges to friends and posting in-game photos, racing stats, unlockable items and much more on their Facebook pages.

“Blur’s innovative integration with Facebook makes it easy for players to interact with their real friends to share game play, emotions, and the racing experience,” said Dan Rose, Vice President of Partnerships and Platform Marketing, Facebook.

Blur allows players to collect addictive and intense Power-ups throughout each course, including the ability to blast other cars out of the way with huge bursts of energy, boost speed with Nitros, drop Mines and even generate defensive shields to fend off other racers.

Blur offers online multiplayer supporting competitive and cooperative gameplay for up to 20 racers, including team racing and objective based events, and also supports four-player split-screen.