Samsung Catches Wave

Samsung Wave is the mobile handset manufacturer’s first foray into its open mobile platform.

Samsung Wave is the first mobile phone to be released on company’s new open mobile platform, Samsung bada, and comes with a 3.3-inch Super AMOLED (Active Matrix Organic Light Emitting Diode) display providing sharpness and colour tone, claims the manufacturer.

Along with the 1Ghz processor in the unit, you can get instant access and greater control over personalised content is also made possible through the TouchWiz 3.0 user interface.

Introduced with the Samsung Wave, the Social Hub application has been designed from the ground up by seamlessly integrating email services (such as Hotmail, Gmail, Yahoo! mail and others), instant messaging and social networking sites (including Facebook, Twitter, MySpace and others) directly into the Samsung Wave. With its TouchWiz 3.0 UI, you can scroll through all contact details, events and communication with your contacts, giving you easy access for staying in touch and tracking conversations. Social Hub will deliver real-time updates as they happen to your Samsung Wave.

The unit’s Super AMOLED display offers much brighter, clearer, and less reflective AMOLED OnCell display, featuring a high resolution (800×480 pixels) screen with mDNIe (mobile Digital Natural Image engine) technology. DNIe technology is a proven display technology that is already incorporated in Samsung’s LCD TV and LED TV lineups.

If you want to be constantly connected to your social networks, the phone allows you to change the layout of your home page to give you access to Twitter, Facebook and a host of other social networking services at the touch of a button. If you’re a music lover, your Samsung Wave’s home page can be turned into an intuitive media player or if you’re into photography you can customise your homepage to feature your favourite images upfront. You’ll also benefit from Quick Panel – a way of prioritising and adding applications into one screen for instant access.

It also has HD video decoding and recording capabilities, Bluetooth 3.0 and WiFi 802.11n as standard. Samsung’s bada platform allows users to download a range of both free of charge and paid for quality applications from Samsung Apps. The integrated application store is accessible from your Samsung smartphone including the Samsung Wave or directly through your PC. Consumers will benefit from a selection of apps that are designed to suit their lifestyle – from games to navigation, social networking to e-book and health and lifestyle apps, consumers can rely on Samsung Apps to enrich their mobile experience and lives, and not just clutter their smartphone.

Developers will also play an important role in delivering these apps to consumers with Samsung encouraging the local creation of apps that suit Australians’ needs and lifestyles.



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