The Apple iWatch could cost $300

The fabled iWatch will cost USD$300 according to Morgan Stanley analyst Katy Huberty.

The fabled iWatch will cost USD$300 according to Morgan Stanley analyst Katy Huberty. Despite being priced approximately $50 more than Apple's Android Wear competitors, Huberty believes wearable device will sell between 30 million and 60 million units in its first year of availability. These sale forecasts follow iPhone and iPad adoption trajectory, and are also attributed to Apple's brand loyalty, which is the highest in the mobile industry.

Given the Apple's trend of poaching luxury fashion executives, a $300 price point would not be surprising. For comparison, Tag Heuer's watches start at USD$1,4500. 

Source: Fortune, Stephen Olmstead